Hitachi - Inspire the Next

Hitachi in India

Hitachi

Hitachi in India

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  • Hitachi Home Electronics
  • Hitachi Air Conditioners
  • Hitachi LCD projectors
Home Appliances and Audio Visual Products

Hitachi Home & Life Solutions (India) Ltd. (HHLI), a subsidiary of Hitachi Appliances, Inc,., Japan, focuses on the development and supply of high-quality products and technology that contribute to the overall prosperity of the society. We manufacture a wide range of products including Room Air-conditioners and Commercial Air-conditioners as well as trade VRF Systems, Rooftops, Chillers, and Refrigerators.

HHLI is headquartered at Ahmedabad, Gujarat and has manufacturing facility at Kadi, Gujarat. We have a strong nationwide distribution network and we are among the top air-conditioning companies in India. HHLI has been a pioneer in technology and innovation and is ahead of its competition in introducing newer concepts and features in air-conditioning due to its high investment on R&D.

Hitachi Home Electronics, subsidiary of Hitachi, Ltd. and Hitachi Asia Ltd., oversees consumer and multimedia products in India and other region. Hitachi Home Electronics formulates and implements operational strategies and engages in product planning. It markets a wide range of Home Appliances and Audio Visual Products for the household. For the commercial market, we provide a wide range of LCD projectors and Interactive Whiteboards.

Hitachi Home Appliances History

Hitachi had been manufacturing fans, electric refrigerators, coolers and well pumps since before World War II. However, the desires for household appliances only began in the late 1950s in Japan.

Hitachi released its first television model in 1956 under an affiliate brand, Showa Denshi (currently known as Kokusai Electric Inc). During that time, Hitachi was not well known for its home appliances as compared to Kansai manufacturers. To counter this, Hitachi managed to secure the right to advertise on the Tsutenkaku Tower in return for supporting its construction costs. Television then, was a popular topic among the consumers. Hence, Hitachi advertised on all four sides with "Hitachi Television", "Hitachi Pumps", "Hitachi Motors" and "Hitachi Lamps".

Hitachi's product range was extended to include light bulbs, fluorescent lamps, vacuum cleaners, room coolers, transistor radios, tape recorders and electric heating appliances. In 1957, Hitachi Home Electric Appliance Geppuhanbai (currently known as Hitachi Capital Corporation) was established to promote sales in Tokyo and Osaka. As the average annual income of a salaried professional was low due to economic recession, Hitachi started allowing convenient monthly installment purchasing of its products. After an economic growth, ordinary people are able to enrich their lives with one highly sought-after appliance after another through monthly installment payments.

1910s

Start of prototype electric fan